Marketing & Sales Management Apprenticeship: Harper College
Marketing and sales occupations are used in nearly every industry. Companies look to employ sales managers who possess the necessary...
Marketing and Sales of products
Best Sales Channels for 2025: 15 Ways to Sell Online
Most new businesses start with a single sales channel. But as your business grows, exploring new sales avenues can unlock...
How B2B marketing is becoming a strategic growth driver
B2B tech marketing is shifting from a traditional, product-centric approach to a data-driven, AI-powered, customer-first model. Digital transformation, changing buyer...
Kraft Heinz to Ramp Up Marketing Spend Despite Potential Breakup
The numbers$6.4 billion — Kraft Heinz’s Q2 2025 net sales, down 1.9% year-over-year.1.5% to 3.5% — Expected organic net sales decrease...
Stop celebrating short-term wins that lead to long-term churn
In the fast-moving B2B environment, marketing and sales teams are pressured to hit short-term numbers. Focusing on immediate bookings can...
Paramjeet Singh Mehta on ASUS India’s data-driven festive season marketing strategy for 2025
As the Indian PC and gaming market gears up for its busiest time of the year, ASUS is setting the...
