Stop celebrating short-term wins that lead to long-term churn
In the fast-moving B2B environment, marketing and sales teams are pressured to hit short-term numbers. Focusing on immediate bookings can...
Marketing and Sales of products
Paramjeet Singh Mehta on ASUS India’s data-driven festive season marketing strategy for 2025
As the Indian PC and gaming market gears up for its busiest time of the year, ASUS is setting the...
Marketing, Sales and Advertising Technology Innovators
LOS ANGELES, Aug. 14, 2025 (GLOBE NEWSWIRE) -- MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies,...
Banzai Appoints Matt McCurdy as Vice President of Sales to Drive Strategic Growth of AI-Enabled Marketing and Sales Solutions to Enterprise Customers
SEATTLE, Aug. 13, 2025 (GLOBE NEWSWIRE) -- Banzai International, Inc. (NASDAQ: BNZI) (“Banzai” or the “Company”), a leading marketing technology...
Boost B2B Sales by Clarifying Complex Product Messaging
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:max_bytes(150000):strip_icc()/btoc.asp-final-37a45954e5a846b8b1db4ac6a5e688e9.jpg "Business-to-Consumer (B2C) Sales: Understanding Models and Examples")
Business-to-Consumer (B2C) Sales: Understanding Models and Examples
What Is Business-to-Consumer (B2C)? Business-to-consumer (B2C) sales involve directly selling products and services to the end-user, marking a contrast to...
