Sales dhamaka: Badi Diwali for premium goods, not so much for mass market
KOLKATA | NEW DELHI: Brands across cars, smartphones, apparel, refrigerators and televisions are enjoying a cracker of a festive season...
Sales
A new tech-driven era of impactful marketing and sales
Marketing is at a pivotal moment, with data and new technology propelling rapid changes and expanding opportunities for growth. The...
Strategic Alignment at the 2024 Sales & Marketing Summit
Manju Madhavan, Campbell Soup Company; Todd Hassenfelt, Colgate-Palmolive; Liz Dominguez, CGT AI in Action: Transforming Consumer Goods Marketing Manju Madhavan, IT...
18 Black Friday marketing ideas that will boost your sales
It’s that time again — time to plan your Black Friday marketing campaigns in time for the biggest shopping week...
18 Ways To Integrate AI Into Sales And Marketing
getty A company's willingness to adopt new and emerging technologies directly determines how well the entire team will be able...
Sales Promotion: Definition, Examples + 12 Strategies (2024)
Sales promotions are one of the oldest marketing techniques in retail, and for good reason: they work. In 2023, a...
